WHY CHINA

Demand for International Brands in China, read the success stories of the first FITS exhibitors[pdf]:

Currently there are very few brands in China. Only world famous brands such as Louis Vuitton, Chanel, DKNY, and Polo, have a presence. There is a vacuum for up and coming brands from the U.S., Canada & Europe. The Chinese consumer is dying to have those brands which can show different lifestyles. Brands for young men, juniors, shoes, & accessories will have an immediate impact in the Chinese consumer market. Since Chinese consumers are not familiar with any foreign brands, all designers can become famous brands with the right promotion.


   
photo credit: john daley at www.daleyblog.com

 


Do Not Miss The China Market!

$2 Trillion Consumer Market, $600 Billion Import Volume, $15 Trillion in Personal Savings

Number One in Consumption of TV’s and Cell Phones

650 Million Household Telephone usages (Number one in the world)

95 Million Internet usage (Number two in the world)

$20 Million one day sales volume at Hangzhou Intime Department's promotion event

China Domestic Market Potential:

Time Magazine, June 27, 2005 By: Michael Elliott, "Small World, Big Stakes - The U.S and China are intimately linked - for better or worse. Can we make room for each other?"

China has more than four times the population of the U.S. and nearly all of it is concentrated in the eastern half of the country.

$859 Annual disposable income of a resident of Lanzhou. A Shanghai resident has more than that: $2,010

63,900 number of retail outlets opened in ChongQing 1998-2004

1.3 million number of private cars in Beijing, up 140% since 1997

300+ numbers of skyscrapers in Shanghai. In 1985 there was just one


Read the "Path to Success for Retailers and Consumer Brands in China" from Ernst and Young's website. Video also available. Read the US Dept of Commerce report on Franchising in China.